Cash bonuses, discounts on subsequent purchases, loyalty points that can be exchanged for goods or services, free trials or samples of the company's products, gift cards to well-known stores, and even access to special events or experiematakagamences are some examples of typical rewards. Since cash bonuses give existing customers immediate benefits for each successful referral, they are a popular reward for many Refer and Earn programs. The customer may receive these bonuses as a gift card that can be used for future purchases or as a direct deposit into their account. Another popular incentive that lets current clients save money on their next order or subscription renewal is a discount on future purchases.